OUR STORY

Meet Matique’s Founder, Chloe Majdipour

A woman with dark hair applying lip gloss in front of a mirror.

After more than 10 years as a professional makeup artist, Chloe began to notice a pattern. No matter the occasion, from everyday wear to weddings and red-carpet moments, the one thing her clients cared most about was their lip look. They wanted it to stay put, look polished, and feel effortless all day.

Time and again, they would beg her to sell them the products she used or send them links so they could recreate the look themselves.

The problem was, she had to send them to three different stores to buy the liner, lipstick, and gloss. Even then, she often had to mix multiple shades to get the perfect result. The lips she created for them worked beautifully in the moment, but the routine was never convenient for their everyday lives.

That’s when she realised there was a real gap in the market. Her clients were busy, successful, and purpose-driven women who didn’t have time to chase down the perfect lip combination.

They needed a curated solution. And that’s how Matique was born — a collection of lip kits that delivers a complete, polished look in just three steps. Everything is already matched and designed to work seamlessly together, so women can focus on their lives while feeling elegant, confident, and put together.

WHERE HERITAGE
MEETS ARTISTRY

At Matique, our mission is to make beauty effortless and elegant for the modern woman. Each lip kit comes in a chic, convenient pouch designed to travel with you — perfect for the girl on the go who wants her signature look within reach at all times. With curated shades and thoughtful design, the search for the perfect lip combo ends here.

At Matique, beauty is a ritual — a quiet form of strength, elegance, and self-expression. We honor heritage while embracing modern luxury, creating timeless essentials that empower women to feel aligned, confident, and unmistakably themselves. We believe in simplicity without compromise: elevated design, uncompromising quality, and products that respect both her time and her spirit.
Matique was created to cut through the noise of endless choices and fleeting trends. Our purpose is to give women a signature they can return to every day — one that feels personal, grounding, and enduring. Inspired by the resilience of generations before us, we design beauty as a source of composure and confidence, not complexity.
Our signature lip kits pair liner, lipstick, and gloss in trios curated to work seamlessly together. Every shade, every finish, every detail is chosen with intention — drawn from years of artistry and conversations with women who know what they want. The result is a streamlined ritual: high-performing formulas, elegant packaging, and a polished look that becomes her own quiet power.

SHOP THE CORE
COLLECTION

Close-up portrait of a woman with blonde hair, blue eyes, and neutral makeup, holding her hand near her face.

Matique redefines luxury lip products with curated kits that balance artistry and simplicity. Crafted through years of experience, each set is designed to give you a signature look that feels timeless, effortless, and entirely your own.